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Why Updating Pre-Existing Content Is Vital For Your SEO

The parameters of SEO, or Search Engine Optimization, are constantly changing. When you want to have a refreshing website that Google will continue to favor in search results, not only does the content itself matter, but the posting dates as well. Refreshing the content on your already existing blog or website, as well as that…
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5 Tips to Creating Engaging Email Campaigns

How do you create an email marketing campaign that people will not only pay attention to, but actually appreciate? Here are five easy to follow tips for designing the perfect email marketing campaign.  Have Fun With Your Subject Line I’m sure by now, everyone has heard this tip, but it goes a long way! You…
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4 Ways To Increase Your Productivity At Work

We all know that feeling after work sometimes…when you leave feeling you weren’t able to accomplish most things you planned on. You have your to-do list, goals, etc…but by the end of the day your list only gets longer! Being productive can be hard. Time management is a skill that takes time. Where do you start…
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Social Media and Advertising Services

“Social Media Marketing is easy. Post a few times a week, like some comments, and let people know about our products”.Our clients before our services Maintaining a strong social presence requires so much work. It’s a business in itself! Monitoring accounts, engaging with your audience, running ad campaigns off of keyword, competitor, and trend research,…
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A Little Bit About Cobalt – WHO ARE WE

Hey there everyone! We’re taking this opportunity to share a little bit more about us. We feel like in order to sustain and build relationships with current and potential clients, we want to make sure you know who we are! Cobalt Media is based out of central Connecticut. We are a small team of professional…
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Website Development Solutions – Cobalt Media Marketing

Cobalt Media has a multitude of specialties. We’ve created responsive, professional, and creative websites for different industries all across the board. Whether you’re ready to transition your website to an eCommerce store, giving customers the ability to shop your products online, wanting simple website maintenance and development, or advanced SEO improvement, Cobalt Media has you…
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How To Use Instagram Stories To Grow Your Business

Instagram is becoming the go-to for gaining customers and reaching your target audience. Instagram stories let you engage your customers with a more complete message – more than what a single image can provide. Don’t treat Instagram stories like Snapchat stories. Snapchat is an application meant to be more personal and raw. Don’t overshare on…
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Making Your E-Commerce Business a Success – What You Need To Know

In this day and age, more and more people are looking to be their own boss. Whether you’re already involved with an eCommerce business or are looking to start one up, the opportunity for success is both promising and exciting. Online businesses have high potential for both massive revenue and healthy profit margins. Today’s society…
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Photoshop Keyboard Shortcuts – What Are They & Why You Need to Use Them

      The Adobe applications are truly some of the best creative software options out there. They have dominated the industry and have become a required knowledge skill on the majority of creativity-based jobs. If you aren’t proficient in at least one of their applications, for example, Photoshop, good luck finding a job. They…
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YOUR COMPLETE GUIDE TO GOING MOBILE

These days your company is expected to have a mobile friendly website…it’s no longer an option. The fact is that most people, more than ever, are arriving to your site via mobile device. 40% of consumers saying that they are unlikely to return to a mobile site if it didn’t work properly the first time.…
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