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Category: Business Tips

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What Are Chatbots and How Can They Help Your Business

Chatbots are making their way through the media marketing world. Could they be beneficial to your business?

Maintaining Your Business During A Pandemic

Running a small business during these hard times isn’t easy, and you have plenty of difficult decisions to make. Depending on your industry and location, you might have been asked to stop your day-to-day for the sake of social distancing. While this new way of living might leave you feeling uneasy about your business’s future,…
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How To Keep Customers Loyal When You’re Closed

Businesses across all industries are being affected by the pandemic in many different ways. Many stores and restaurants have closed, while others have tried to adapt and still offer their services with limitations. How are you going to stay in touch with your customers when they aren’t walking through your door? Don’t worry: there are…
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How to Design a Logo for Your Business

In the face of market competition and content overload, all businesses strive to be recognizable. This requires a clearly communicated and memorable message. The first impression your company will make is with its logo, so an awesome logo design is vital! Let’s dive into why you need one and how you can make the best…
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The Why and How of Social Media for Small Businesses

Most likely, you have a few personal social media accounts. You use them to connect with friends and family, follow celebrities, find inspiration, and stay updated. However, running a page for your small business might seem like completely new territory. Is social media marketing actually worth all of the time and effort? The truth is…
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Low Sales? Easy Ways to Turn Around Your eCommerce Results

Remember: your e-commerce business is a real business. It deserves the same level of respect and integrity as any legitimate business. It also requires as much time and effort as a physical business. If you’re just starting out, check out Nexcess blog’s post on the advantages of choosing WooCommerce as your platform, and don’t hesitate…
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Why YOU Should Advertise With Social Media

Advertising can be one of the scariest steps to take when growing your business. It isn’t always clear as to where to begin or how to do it in the first place. Luckily, there are many resources that can take your business to the next level, one is digital marketing, all done through the use…
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Easy Social Media Branding Strategies You Can Start Using Today

Social media can be one of the most useful tools to build a brand if used correctly. There are some things to keep in mind when building a branding strategy that makes it much easier to understand and execute. You may be asking yourself, why should I look into branding in the first place? The…
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Marketing Terms Every Small Business Owner Should Know

It’s easy to get lost in the language of marketing, especially when you might not be a marketing expert yourself. You might be asking what is SEO? What is a blog? What is digital marketing? Cobalt Media Marketing is here to help! We provide you a complete guide to common terms used and what they…
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