2075 Silas Deane Highway Suite 2C Rocky Hill, CT 06067

Category: Digital Marketing

eCommerce Mistakes to Avoid At All Costs

Online shopping is becoming the new normal for most customers. Everyone wants to get their products online and delivered right  to their door. Many online retailers are thriving in the age of eCommerce, but creating your first online shop may not be as easy as it sounds.  Here are some common eCommerce mistakes to avoid…
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Why YOU Should Advertise With Social Media

Advertising can be one of the scariest steps to take when growing your business. It isn’t always clear as to where to begin or how to do it in the first place. Luckily, there are many resources that can take your business to the next level, one is digital marketing, all done through the use…
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Easy Social Media Branding Strategies You Can Starting Using Today

Social media can be one of the most useful tools to build a brand if used correctly. There are some things to keep in mind when building a branding strategy that make it much easier to understand and execute. You may be asking yourself, why should I look into branding in the first place? The…
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Marketing Terms Every Small Business Owner Should Know

It’s easy to get lost in the language of marketing, especially when you might not be a marketing expert yourself. You might be asking what is SEO? What is a blog? What is digital marketing? Cobalt Media Marketing is here to help! We provide you a complete guide to common terms used and what they…
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5 Tips to Creating Engaging Email Campaigns

How do you create an email marketing campaign that people will not only pay attention to, but actually appreciate? Here are five easy to follow tips for designing the perfect email marketing campaign.  Have Fun With Your Subject Line I’m sure by now, everyone has heard this tip, but it goes a long way! You…
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Social Media and Advertising Services

“Social Media Marketing is easy. Post a few times a week, like some comments, and let people know about our products”. Our clients before our services Maintaining a strong social presence requires so much work. It’s a business in itself! Monitoring accounts, engaging with your audience, running ad campaigns off of keyword, competitor, and trend…
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A Little Bit About Cobalt – WHO ARE WE

Hey there everyone! We’re taking this opportunity to share a little bit more about us. We feel like in order to sustain and build relationships with current and potential clients, we want to make sure you know who we are! Cobalt Media is based out of central Connecticut. We are a small team of professional…
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Website Development Solutions – Cobalt Media Marketing

Cobalt Media has a multitude of specialties. We’ve created responsive, professional, and creative websites for different industries all across the board. Whether you’re ready to transition your website to an eCommerce store, giving customers the ability to shop your products online, wanting simple website maintenance and development, or advanced SEO improvement, Cobalt Media has you…
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How To Use Instagram Stories To Grow Your Business

Instagram is becoming the go-to for gaining customers and reaching your target audience. Instagram stories let you engage your customers with a more complete message – more than what a single image can provide. Don’t treat Instagram stories like Snapchat stories. Snapchat is an application meant to be more personal and raw. Don’t overshare on…
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Photoshop Keyboard Shortcuts – What Are They & Why You Need to Use Them

      The Adobe applications are truly some of the best creative software options out there. They have dominated the industry and have become a required knowledge skill on the majority of creativity-based jobs. If you aren’t proficient in at least one of their applications, for example, Photoshop, good luck finding a job. They…
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